Attraction-related visibility
The 135% increase applies to attraction-related search terms — the way someone looks for a place to visit rather than for the winery by name.
Case Studies
Case Study · Liliac Winery · Batoș, Romania · Europe
Stronger Search Discovery for a Winery Destination
The objective for Liliac Winery concerned how the winery is discovered in search. Comparing May–July 2026 with May–July 2025, attraction-related search visibility grew 135%, impressions grew 7%, and individual branded search terms grew between 166% and 280%.
May–July 2026 vs May–July 2025
Search discovery, reported term by term.
This is a search-discovery case rather than an engagement case. The headline figure is attraction-related search visibility. The branded terms further down are reported individually because each grew by a different amount, and none of them describes the winery’s overall visibility.
HEADLINE METRIC +135% Attraction-related search visibility May–July 2026 vs May–July 2025
ALSO REPORTED
+7%
Impressions May–July 2026 vs May–July 2025
Branded search terms
Growth for individual search terms.
Each figure below is the growth of that specific search term in May–July 2026 compared with May–July 2025. Search terms are shown as they were measured and are not translated.
‘Crama Liliac, Strada Principale’ +280%
‘Liliac Winery’ +240%
‘Liliac Winery Romania’ +166%
What these metrics measure
Attraction-related and branded searches describe different kinds of demand.
A winery that welcomes visitors is searched for in more than one way: by name, by name plus country, and as somewhere to visit in the area. This case separates those patterns instead of reporting one visibility number.
Branded search terms
‘Liliac Winery’ grew 240% and ‘Liliac Winery Romania’ grew 166%. Each figure belongs to that term alone.
The strongest single term
‘Crama Liliac, Strada Principale’ grew 280%. That is the growth of one search term, not of the winery’s overall visibility.
Evidence discipline
+280% is one search term, not a headline for the whole profile.
Search-term figures are easy to misread as overall performance. This case therefore names the term behind every percentage and keeps impressions separate from search-term growth.
- 01Comparison period: May–July 2026 vs May–July 2025
- 02+280% refers to the search term ‘Crama Liliac, Strada Principale’ only
- 03No combined or averaged visibility figure across terms
- 04No visit, tasting, booking or revenue claim
From search intent to discovery
How a destination is searched for decides how it is found.
If discovery in search matters to your location, MapsExperts can operate the Google presence as an ongoing managed service and report visibility at the level of the individual search term.